Research on pricing and emission reduction decision of dual-channel supply chain considering manufacturer's financial constraints
CAO Xiyu1， QIN Yanhua1， YU Xiaoyan2
(1.Zhongshan Institute， University of Electronic Science and Technology of China， Zhongshan 528402，Guangdong，China；2.School of Management and Economics， University of Electronic Science and Technology of China， Chengdu 611731，China)
Abstract：Considering a dual-channel supply chain consisting of a single retailer and a single financially constrained manufacturer， the effects of pre-payment financing strategy and bank loan financing strategy on the optimal pricing and carbon emission reduction decision under centralized and decentralized decision making are studied， and manufacturers' financing strategy choices under different initial capital levels are given. The results show that the optimal carbon emission reduction rate and profit of dual-channel supply chain with financial constraints are smaller than those without financial constraints under centralized decision-making. Under the distributed decision-making， when the financing strategy of advance payment is adopted， the optimal online sales price and the optimal wholesale price of the manufacturer increase with the increase of the wholesale price discount rate， while the optimal carbon emission reduction rate of the manufacturer and the optimal offline sales price of the retailer decrease with the increase of the wholesale price discount rate. When the bank loan financing strategy is adopted， the optimal online selling price， the optimal wholesale price and the optimal offline selling price of retailers increase with the increase of the wholesale price discount rate， while the optimal carbon emission reduction rate of manufacturers decreases with the increase of the wholesale price discount rate. It is advantageous for manufacturer to adopt prepayment financing strategies regardless of changes of the wholesale price discount rate or the bank lending rate. When the wholesale price discount rate or bank loan rate is low， it is advantageous for retailer to adopt prepayment financing strategy. When wholesale price discount rate or bank loan interest rate is large， it is advantageous for retailer to adopt bank loan financing strategy.
2023, Vol. 57 
