Abstract:In the context of digital intelligent governance, intervention information has a variety of influences on tourist travel behavior. Based on the special investigation of monitoring and control of tourist flow in holiday cities, this paper analyzes the influence of information intervention on tourist travel behavior. The results show that information intervention can serve as an important variable in regulating tourists' behavior. Tourists who receive intervention information have more positive attitudes and are more willing to adjust their behaviors. Age, education level, and income have an impact on tourists' attitudes and behaviors. In light of these findings, it is suggested that tourism management practices in future should focus on improving the precision,fostering positive tourist attitudes,and adopting differentiated publicity and guidance strategies tailored to tourists with varying educational backgrounds, age and income,thereby improving the acceptance and execution effectiveness of tourist flow regulation.
唐晓云,金萌萌. 数智化治理情境下信息干预对游客出游行为的影响[J]. 华中师范大学学报(自然科学版), 2025, 59(3): 334-345.
TANG Xiaoyun,JIN Mengmeng. A study on the influence of information intervention into tourist travel behavior in the context of digital intelligence governance. journal1, 2025, 59(3): 334-345.