Classification and spatial heterogeneity of catering industry in Wuhan based on network heat
CAO Haojie， ZHANG Shiyu， PENG Hongxia
Research Center of Spatial Planning and Human-Environment System Simulation of School of Geography and Information Engineering， China University of Geosciences， Wuhan 430074， China
Abstract：“Internet celebrity economy” is one of the new urban commercial activities， while there is little research on the classification and spatial heterogeneity of it. Taking Wuhan catering hotspots provided by dianping.com as the research carrier， the classification factors of location， comments and business models were collected. The “Internet celebrity” catering industry were divided into 6 kinds by cluster analysis. Methods of k-nearest neighbors algorithm and kernel density estimation were utilized to clarify the spatial heterogeneity. It is concluded that most of the “Internet celebrity” restaurants are located in central commercial districts with high passenger flow and good transportation accessibility. These restaurants are generally highly recommended. Customers with relatively high enthusiasm do not have blind faith in brands. We also provided some suggestions on developing “Internet celebrity economy” and optimizing urban business layout.
曹浩杰,张诗钰,彭红霞. 基于网络热度的武汉市餐饮业类型与空间异质性[J]. 华中师范大学学报(自然科学版), 2019, 53(4): 560-567.
CAO Haojie,ZHANG Shiyu,PENG Hongxia. Classification and spatial heterogeneity of catering industry in Wuhan based on network heat. journal1, 2019, 53(4): 560-567.
2019, Vol. 53 
