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| Research on the Developmental Logic of China’s Public Cultural Service in the New Era |
| Hu Shuigen Tao Zhujun |
| School of Public Affairs， Zhejiang University， Hangzhou 310058 |
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Abstract Public cultural service is one of the most important issues in the field of public service and an important source of the country’s cultural soft power. By analyzing related literature at home and abroad， mainly in combination with the current local practice context， the paper will clarify related topics in the perspective of the publicity， the cultural characteristics， the serviceability， the technicality， containing the logic of value， content， action and innovation. The publicity of public cultural service is discussed by the definition of public function， the realization mechanism， the equalization of value， and the process standardization. The paperexplains the cultural nature of public cultural service by using the overlapping of multiple attributes of public culture and participatory governance. Then， serviceability of public cultural service is displayed by two-way interaction of service process and by efficient operation of service methods. In addition， technicality of public cultural service is interpreted by the renewal of service mode and by the construction of performance evaluation system. At last， this paper makes a series of reflections and prospects on the four internal logic of public cultural services.
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Received: 20 September 2018
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2018, Vol. 57 
