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Abstract Common rule of general business,more than rise or decline of modern times' culture industry of special characteristics is refracted in process of modernization of traditional drama's evolution.Traditional drama in modern times was industried fer its economic aim,orgnization reform,technology innovation and institution changes.Approximately pure marketing competition,excited industry's development.To a certain extent,marketing,non-formal-government,civilization maybe promote vality and innovation of drama art.
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Received: 25 April 2006
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