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华中师范大学学报(自然科学版)  2019, Vol. 53 Issue (1): 103-111    
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基于成本分担契约的供应链运输模式比较研究
张 乐, 汪传旭
上海海事大学经济管理学院, 上海 201306
Research on comparison of transportation mode of supply chain based on cost-sharing contract
ZHANG Le, WANG Chuanxu
Economics & Management College, Shanghai Maritime Univeristy, Shanghai 201306, China
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摘要 基于单一制造商和单一零售商组成的两级供应链,验证了绿色运输背景下经济效应与环境效应同时获得的可行性,为供应链运输模式决策提供理论参考. 当绿色运输下零售商和制造商利益发生矛盾时,基于成本分担契约与公平关切理论对博弈双方的协调关系进行研究,设计出完整的、使博弈双方利润均得到帕累托优化的契约模型. 最后,运用算例对以上规律进行检验和分析,并提出改进方向.
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作者相关文章
张 乐
汪传旭
关键词 消费者绿色偏好 零售商绿色运输决策 成本分担契约 公平关切    
Abstract:Based on the two-level supply chain composed of single manufacturer and single retailer, the feasibility of simultaneously obtaining economic and environmental effects under green transport is verified, and a theoretical reference for the selection of supply chain transportation mode is provided. When there is a conflict between the interests of retailers and manufacturers under green transport, the coordination relationship between the two sides of the game is studied based on the cost-sharing contract and fairness concern theory. A complete contract model is designed to make the profits of both sides of the game be Pareto-optimized. Finally, an example is used to test and analyze the above conclusions, and some improvement directions are proposed.
Key wordsgreen preferences of consumer    green transportation decisions of retailers    cost-sharing contracts    fairness concerns
收稿日期: 2019-01-25     
引用本文:   
张 乐,汪传旭. 基于成本分担契约的供应链运输模式比较研究[J]. 华中师范大学学报(自然科学版), 2019, 53(1): 103-111.
ZHANG Le,WANG Chuanxu. Research on comparison of transportation mode of supply chain based on cost-sharing contract. journal1, 2019, 53(1): 103-111.
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