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| Study on Improving Health Literacy of Rural Residents in Ethnic Areas under the Healthy China Strategy——Based on the Survey from Enshi Autonomous Prefecture |
| Huang Ruiqin |
| School of Public Administration， South-central University for Nationalities， Wuhan 430074 |
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Abstract With the constant improvement of China’s medical security system， China has made great achievements in promoting residents’ health， but the health level of residents in ethnic areas is still lower than that of the national average level. Health literacy is a powerful tool for the maintenance and improvement of residents’ health. Improving the health literacy of its residents， especially the rural residents，has become the key to realize the goal of universal health strategy. Enshi autonomous prefecture belongs to the main battlefield of poverty alleviation in Wuyi Mountain contiguous poor areas. Based on the survey on 730 rural residents in the region， this paper establishes a Logistic regression model and analyzed the present situation of rural residents’ health literacy and its influencing factors. Results show that health knowledge， health skills， healthy behaviors and overall health literacy of rural residents in ethnic areas are below that of the national average of rural residents. The transformation of health knowledge to health skills and health behaviors needs promoting. Health literacy of rural residents in ethnic areas is affected by individual characteristics， family endowment and external environment. Therefore， we should strengthen health education propaganda， promote the training and guidance of health skills， and carry out health intervention program for target population.
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Received: 11 July 2018
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2018, Vol. 57 
